As any true sales professional knows, a “sale” does not just happen. It requires skillful planning, coordination, and precise orchestration to insure that several moving
Before the sale takes place (but during the sales process), we always talk about “planting seeds” (throughout our interaction with the prospect) which will be “harvested”
Discovery is the critical phase of the sales process that, if handled improperly, will make closing the deal later, almost impossible. Think about this today